Following the McDonald’s brand guidelines, and the visual identity created for the ATL Christmas campaign. The 2020 creative had a bright, crisp and welcoming feel.
I was part of the team that developed the various digital [and print] in-restaurant and drive-thru touchpoints. This included concept visuals for 3D, storyboards for motion, POP design, lockup creation and attending the photoshoot.
Employed at The Marketing Store